The AI Reports

Submagic

What is Submagic?

Submagic is an artificial intelligence-powered tool designed to enhance video content for creators and businesses. It offers features such as caption generation, automated B-roll, and sound effects, aiming to streamline the video editing process. The tool supports over 50 languages, claiming high accuracy in subtitle transcription.

Integration with Storyblocks provides access to premium stock footage, adding value for users seeking diverse visual content. With a focus on improving video engagement and accessibility, Submagic positions itself as a utility for producing short-form video content.

Its interface seems created for ease of use, with batch processing, automatic enhancements like auto-zoom and cutting, and customizable subtitles styles, which cater to a variety of use cases across different industries.

M. Kooiker

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Submagic use cases

  1. Agencies increasing lead generation.
  2. Realtors enhancing property video tours.
  3. Advertisers creating compelling ad content.
  4. E-commerce brands scaling product promotions.
  5. Startup companies boosting SaaS revenues.

Submagic functionalities

  • Captions: Auto-generate subtitles.
  • B-Roll: Integrate stock footage.
  • Auto-Zoom: Emphasize video elements.
  • Descriptions: AI-powered with hashtags.

Pros and Cons

Pros

  • High subtitle accuracy.
  • Wide language support.
  • One-click premium stock footage.
  • Customizable subtitle styles.

Cons

  • Limited free plan.
  • Potential learning curve for new users.
  • Dependence on internet connectivity.

Submagic pricing

Feature name Free Starter
(Monthly / Yearly)
Pro
(Monthly / Yearly)
Agency+
(Monthly / Yearly)
Price $0 /month $20 / $16
$20 /month / $16 /month
$50 / $40
$50 /month / $40 /month
$150 / $120
$150 /month / $120 /month
Videos/month 3 20 100 400
Upload limit/video 200MB & 1mn30 max 200MB & 1mn30 max 400MB & 3mn max 600MB & 5mn max
Custom templates 0 3 5 10
Collaborators N/A N/A +2 +10

Submagic reviews

4.7

Based on 288 reviews online

Submagic gathers a lot of praise from its users, who are particularly fond of how it simplifies video editing and captioning tasks. The tool is celebrated for cutting down the time needed to create engaging content, with features that automate captions, add video enhancements, and provide easy editing solutions. The support team also earns accolades for their efficient and helpful responses to inquiries and issues.

While feedback is largely positive, certain reviews hint at areas needing improvement, like the precise placement of text elements and the anticipation of new features. These points suggest that while Submagic performs well, there’s ongoing development to make it even better.

Not all users are fully satisfied, though, with a few reporting disappointments in areas such as customer service and the final video editing output. Issues like difficulties in receiving refunds and the need for additional editing post-use pose concerns for a small group of users.

Overall, Submagic is highly regarded by the majority of its users, with its benefits greatly overshadowing the negatives. The tool stands out as a valuable asset for content creators looking to streamline their video production process. Despite some reported drawbacks, it’s considered a top pick for enhancing video content efficiently.

User reviews

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About the author

Picture of M. Kooiker

M. Kooiker

As an experienced online marketeer with a longstanding interest in AI, I've immersed myself in the latest AI advancements in recent years. Passionate about innovation, I actively test AI tools and dedicate myself to guiding users in selecting the right technology. My mission is to connect people with cutting-edge AI solutions.