The AI Reports

Frase

What is Frase?

Frase is a comprehensive tool designed to enhance the SEO and content creation process through the power of AI. It simplifies research, outlines creation, writing, and optimization of content, directly targeting the top search results of any query. By analyzing competitor’s content and providing detailed SEO content briefs, it facilitates the production of highly optimized content.

With functionalities like SERP Data Enrichment and Automated Content Briefs, Frase aims to save time and improve the effectiveness of content marketing strategies. Additionally, its AI Writer feature allows for instant generation of SEO-focused copy, making content creation more efficient.

Backed by a user-friendly interface and integration with tools like Google Search Console, Frase serves as a versatile platform for SEO professionals, marketers, and content creators seeking to outperform in the digital space.

M. Kooiker

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Frase use cases

  1. SEO professionals analyzing competitors’ content for targeted keywords.
  2. Content marketers generating detailed SEO content briefs.
  3. Writers optimizing articles for better search engine rankings.
  4. Teams collaborating on content creation and management.
  5. Marketers researching keywords and search volume for content planning.

Frase functionalities

  • Generate SEO Briefs: Automatically in seconds.
  • Analyze SERP Data: Access key metrics.
  • Write with AI: Instantly create SEO content.
  • Optimize Content: Score against top competitors.

Pros and Cons

Pros

  • Intuitive platform for end-to-end content strategy.
  • Detailed SEO recommendations.
  • Efficient content workflow automation.
  • AI-powered writing and optimizations.

Cons

  • Limited document credits on lower plans.
  • May require a learning curve for new users.
  • Costs can add up with add-ons and additional seats.
  • Dependence on external data for some features.

Frase pricing

Solo Basic Team
Monthly price $14.99 $44.99 $114.99
Monthly price if paid yearly $12.66 $38.25 $97.75
User Seats 1 1 3 ($25/mo per extra)
Write + Optimize Articles / month 4 30 Unlimited
Pro Add-on price $35/mo $35/mo $35/mo

Frase reviews

3.4

Based on 337 reviews online

Frase’s service receives a mixed but mostly positive reaction from its users. Many praise its automatic content brief creation and AI writing features for saving time and improving SEO efficiency, which has transformed their content creation processes. These tools allow for quick generation of high-quality, SEO-ready content, making them highlights of the Frase platform.

Some users, however, find features like the user interface and document setup challenging initially, pointing out a learning curve despite recent improvements. This neutral feedback indicates that while Frase is powerful, new users might need some time to fully adapt to its capabilities.

Negative aspects are mainly related to customer service and billing issues, such as unexpected charges after the trial period ends and challenges in canceling subscriptions or securing refunds. These concerns, though limited compared to the positive feedback, indicate areas for improvement, particularly in customer support and transparency in billing.

The overall sentiment towards Frase is positive, driven by its effective content creation and SEO tools. Despite some operational and customer service hiccups, most users see substantial value in what Frase offers, suggesting that its strengths in streamlining content creation outweigh its flaws. The platform is well-regarded for its core functionalities, hinting at a strong recommendation for those seeking SEO and content creation enhancements.

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About the author

M. Kooiker

M. Kooiker

As an experienced online marketeer with a longstanding interest in AI, I've immersed myself in the latest AI advancements in recent years. Passionate about innovation, I actively test AI tools and dedicate myself to guiding users in selecting the right technology. My mission is to connect people with cutting-edge AI solutions.