The AI Reports

Zapier

What is Zapier?

Zapier is a web-based automation tool that connects your favorite apps, such as Gmail, Slack, Mailchimp, and more than 6,000 others. You can connect two or more apps to automate repetitive tasks without coding or relying on developers to build the integration. Automate your work across different apps with conditional logic to create complex workflows.

With its no-code platform, Zapier allows you to set up ‘Zaps’ which are workflows that trigger certain actions based on predefined conditions. The service caters to a variety of cases including lead management, sales, marketing, and customer support, enhancing productivity and data management without the need for technical skills.

Zapier’s easy-to-build AI-powered workflows and features such as multi-step Zaps, Filters, and Formatter help streamline operations. Furthermore, the platform assures a high level of security and reliability, being trusted by millions of businesses globally.

Zapier use cases

  1. Marketing teams automating social media posts after a blog is published.
  2. Sales professionals tracking lead information between CRM and email marketing tools.
  3. IT teams managing app integration and user authentication workflows.
  4. Small business owners automating invoice generation and payment confirmation notifications.
  5. Customer service agents streamlining ticket creation from emails and organizing them in a helpdesk software.

Zapier functionalities

  • Automate Workflows: Connect apps and automate tasks.
  • Build with AI: Create AI chatbots easily.
  • Construct Zaps: Set multi-step automation rules.
  • Use Filters: Customize Zaps with conditions.

Pros and Cons

Pros

  • No-code solution for creating workflows.
  • Support for a wide range of apps.
  • AI features to enhance automation.
  • Robust security with SOC 2 compliance.

Cons

  • Limited tasks on free plans.
  • Complex setups may require learning.

Zapier pricing

Feature NameFreeStarterProfessionalTeam
Monthly Pricekr 0kr 220.17kr 539.67kr 759.95
Annual Price (per month)kr 185.34kr 453.77kr 639.13
Tasks /mo100 tasks750 tasks2K tasks2K tasks
ZapsSingle-stepMulti-stepMulti-step + PathsMulti-step + Paths
Users111Unlimited

Zapier reviews

3.2

Based on 2916 reviews online

Zapier’s service, designed to automate workflows by connecting various apps, gets mixed feedback from its users. On the bright side, it’s lauded for its extensive app integration catalog and ease of use, allowing even those without coding knowledge to set up automation effortlessly. This has led to significant time savings and increased efficiency for both personal and professional uses.

On the neutral end, some users find the platform’s learning curve and navigation challenging without prior technical experience. Criticisms include the limited capabilities of the free version and the pricing of premium plans, which can be a barrier for extensive automation needs.

Negative reviews often zero in on customer support issues, with users experiencing slow response times and unsatisfactory resolutions to their problems. Moreover, the frequent adjustments in pricing and available features have caused frustration among small business owners who rely on Zapier for their operational tasks.

Overall, while Zapier is acclaimed for its role in facilitating task automation across numerous applications, the experience can be marred by customer service challenges and cost concerns. Whether it’s the right tool for someone depends largely on their specific needs, technical acumen, and budget considerations.

User reviews

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About the author

M. Kooiker

M. Kooiker

As an experienced online marketeer with a longstanding interest in AI, I've immersed myself in the latest AI advancements in recent years. Passionate about innovation, I actively test AI tools and dedicate myself to guiding users in selecting the right technology. My mission is to connect people with cutting-edge AI solutions.