The AI Reports

Optimove

What is Optimove?

Optimove offers a Customer-Led Marketing Platform designed to enhance customer engagement through personalized multi-channel campaigns. Using AI optimization and real-time Customer Data Platform (CDP) capabilities, it supports the creation of individual customer experiences.

The platform integrates a suite of native marketing channels, including email, in-app messaging, and digital ads, to deliver a consistent and tailored customer journey. Its built-in AI tools like OptiGenie AI further refine marketing strategies with predictive analytics and campaign automation.

Targeted towards retail, gaming apps, and other industries, Optimove provides actionable insights that help businesses understand customer behaviors and drive growth in Customer Lifetime Value (CLTV).

Optimove use cases

  1. Marketers orchestrating multi-channel campaigns
  2. Retailers personalizing customer experiences
  3. Gaming apps optimizing player retention strategies
  4. Businesses analyzing customer data for insights

Optimove functionalities

  • Leverage AI: AI-driven campaign optimization
  • Real-time CDP: Unified customer profiles
  • Multi-channel Hub: Coordinated communications
  • Customer Insights: Data-driven strategies

Pros and Cons

Pros

  • Enhanced customer engagement
  • AI-driven marketing strategies
  • Multi-channel campaign orchestration
  • Insightful customer data analysis

Cons

  • Pricing based on customer numbers
  • May require technical setup
  • Add-ons could increase overall cost

Optimove pricing

Feature nameBuildGrowScale
PriceTalk to UsTalk to UsTalk to Us
Customer AttributesUp to 150Up to 300Unlimited
Number of Marketing ChannelsUp to 3Up to 5Unlimited
Number of Weekly CampaignsUp to 55Up to 160Unlimited
Optimization BotNoYesYes
Self-Optimizing Campaigns & JourneysNoNoYes

Optimove reviews

We found no reviews online. Please feel free to share your opinion below!

User reviews

There are no reviews yet. Be the first one to write one.

Optimove FAQ

Optimove alternatives & similar tools

1

4.8 (801)

Snov.io offers a comprehensive suite of sales automation tools with GDPR compliance, robust security, and over 5,000 app integrations.
2

4.8 (104)

Blaze offers AI-powered tools to create, schedule, and repurpose content across platforms in your distinctive brand voice.
3

4.7 (4147)

Jasper streamlines content creation with AI assistance, offering templates, art generation, and language support for marketing teams.
4

4.7 (183)

Adzooma is an award-winning digital marketing platform that optimizes online advertising with AI tools.
5

4.7 (113)

Explore how Flick's AI-powered tools streamline Instagram scheduling, hashtag research, and analytics for better social media marketing.
6

4.5 (9432)

Grammarly offers AI-powered writing assistance to elevate communication across apps, improving grammar, tone, and clarity.
7

4.7 (14)

ViralKit offers AI-driven contest creation across various social platforms with ample customization and robust security.
8

4.3 (33)

Chatfuel offers conversational marketing and messaging automation with AI chatbot integration for e-commerce businesses.
9

5 (1)

Quickads streamlines ad creation with AI, enabling effortless multi-platform, multi-language ad generation.
10

4 (8)

InstaText is an editing tool that enhances English texts through AI-driven suggestions to improve clarity and style.
11

4 (1)

Phrasee is an AI tool for optimizing digital content, enhancing engagement and brand congruity across multiple channels.
12

3.8 (159)

Brand24 offers comprehensive real-time tracking and analysis of online mentions, featuring sentiment analysis, influencer scores, and more.
1

4.8 (801)

Snov.io offers a comprehensive suite of sales automation tools with GDPR compliance, robust security, and over 5,000 app integrations.
2

4.8 (104)

Blaze offers AI-powered tools to create, schedule, and repurpose content across platforms in your distinctive brand voice.
3

4.7 (4147)

Jasper streamlines content creation with AI assistance, offering templates, art generation, and language support for marketing teams.
4

4.7 (183)

Adzooma is an award-winning digital marketing platform that optimizes online advertising with AI tools.
5

4.7 (113)

Explore how Flick's AI-powered tools streamline Instagram scheduling, hashtag research, and analytics for better social media marketing.
6

4.5 (9432)

Grammarly offers AI-powered writing assistance to elevate communication across apps, improving grammar, tone, and clarity.
7

4.7 (14)

ViralKit offers AI-driven contest creation across various social platforms with ample customization and robust security.
8

4.3 (33)

Chatfuel offers conversational marketing and messaging automation with AI chatbot integration for e-commerce businesses.
9

5 (1)

Quickads streamlines ad creation with AI, enabling effortless multi-platform, multi-language ad generation.
10

4 (8)

InstaText is an editing tool that enhances English texts through AI-driven suggestions to improve clarity and style.
11

4 (1)

Phrasee is an AI tool for optimizing digital content, enhancing engagement and brand congruity across multiple channels.
12

3.8 (159)

Brand24 offers comprehensive real-time tracking and analysis of online mentions, featuring sentiment analysis, influencer scores, and more.
1

4.8 (801)

Snov.io offers a comprehensive suite of sales automation tools with GDPR compliance, robust security, and over 5,000 app integrations.
2

4.8 (104)

Blaze offers AI-powered tools to create, schedule, and repurpose content across platforms in your distinctive brand voice.
3

4.7 (4147)

Jasper streamlines content creation with AI assistance, offering templates, art generation, and language support for marketing teams.
4

4.7 (183)

Adzooma is an award-winning digital marketing platform that optimizes online advertising with AI tools.
5

4.7 (113)

Explore how Flick's AI-powered tools streamline Instagram scheduling, hashtag research, and analytics for better social media marketing.
6

4.5 (9432)

Grammarly offers AI-powered writing assistance to elevate communication across apps, improving grammar, tone, and clarity.
7

4.7 (14)

ViralKit offers AI-driven contest creation across various social platforms with ample customization and robust security.
8

4.3 (33)

Chatfuel offers conversational marketing and messaging automation with AI chatbot integration for e-commerce businesses.
9

5 (1)

Quickads streamlines ad creation with AI, enabling effortless multi-platform, multi-language ad generation.
10

4 (8)

InstaText is an editing tool that enhances English texts through AI-driven suggestions to improve clarity and style.
11

4 (1)

Phrasee is an AI tool for optimizing digital content, enhancing engagement and brand congruity across multiple channels.
12

3.8 (159)

Brand24 offers comprehensive real-time tracking and analysis of online mentions, featuring sentiment analysis, influencer scores, and more.

About the author

M. Kooiker

M. Kooiker

As an experienced online marketeer with a longstanding interest in AI, I've immersed myself in the latest AI advancements in recent years. Passionate about innovation, I actively test AI tools and dedicate myself to guiding users in selecting the right technology. My mission is to connect people with cutting-edge AI solutions.