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Fullstory
- Last updated: 31 Aug 2024
What is Fullstory?
Fullstory is a behavioral data platform that helps you gain insights into user sentiment by monitoring actions such as clicks and taps. With Fullstory, you can analyze customer experiences, build predictive models, and train AI with behavioral data synchronized to your warehouse. This platform also includes features like product analytics, session replay, and real-time user behavior monitoring.
By integrating Fullstory into your existing tech stack, you can visualize behavioral data through dashboards, funnels, heatmaps, and more. These tools allow you to better understand user actions and improve customer experiences. The platform’s autocapture feature ensures that all important events are recorded retroactively.
Fullstory is particularly useful for businesses in various industries, including e-commerce, travel, finance, and SaaS. It enhances digital experiences without compromising user privacy, providing a complete picture of customer interactions to drive intentional decision-making.
Fullstory use cases
- If you’re a data team that’s looking to build predictive models with behavioral data.
- If you’re a product manager aiming to analyze customer experiences and improve user interactions.
- If you’re an engineer tasked with identifying and fixing user experience issues in real-time.
- If you’re in e-commerce and looking to reduce cart abandonment and increase conversions.
- If you’re in finance or insurance and need to enhance user satisfaction while maintaining strict privacy standards.
Fullstory functionalities
- Analyze Customer Experiences: Monitor user behavior in real-time.
- Build Predictive Models: Train AI with behavioral data.
- Session Replay: View real-time replays of user interactions.
- Autocapture: Automatically capture important events.
Fullstory review summary
Pros
FullStory receives high praise for its session replay functionality, detailed insights, and powerful analytics tools. Users find its digital analytics invaluable for understanding user behavior, optimizing flows, and enhancing the user experience. Customizable metrics and easy setup are also highlighted as major benefits. Support from FullStory's team also gets positive mentions.
Cons
Some users experience slower website loading times due to FullStory, making it harder to navigate. There's also a steep learning curve and high costs for advanced features, which can be prohibitive for smaller businesses. Issues with session load times and inaccurate user frustration metrics are also noted. Additionally, some users report fragmented customer service experiences and non-intuitive pricing structures.
Session Replay
The session replay feature provides deep insights into user interactions, enabling issue diagnosis and user behavior analysis.
Impact on Website Performance
FullStory can slow down website load times, impacting user experience negatively.
The session replay feature lets us watch their journeys, helping us understand where they might be having trouble or what they love. One thing I really dislike, though, is that when we look at a specific event, it’s not easy to go back and see all the events from that user.
Data load times can occasionally be slow, especially when dealing with a high volume of sessions.
Digital Analytics
FullStory's analytics offer comprehensive user behavior data, helping optimize user experiences and drive improvements.
Steep Learning Curve
The platform's extensive features make it initially challenging for new users to learn.
The digital analytics give us deep insights into user behavior, allowing us to optimize user flows and enhance the overall experience.
FullStory has a lot of features, which can be a bit overwhelming for new users and might take some time to learn.
Ease of Use
Despite its powerful features, FullStory is user-friendly and easy to integrate, making setup straightforward.
High Cost
The pricing can be high, especially for smaller businesses wanting advanced features.
Setting it up is almost magically easy compared to other tooling, and it's respectful of user privacy by default.
Pricing was hard to understand initially but the excellent support team cleared this up for us.
Collaborative Tool
FullStory promotes cross-functional alignment by enabling teams to share insights and work towards a common understanding of user needs.
Occasional Inaccuracies
Issues with session accuracy and tracking rage clicks can lower confidence in certain data points.
FullStory's collaborative nature fosters cross-functional alignment and a shared understanding of user needs.
One serious issue is the inability to see iframes, but there's probably nothing anyone can do about that.
Customer Support
FullStory offers top-notch customer support, helping users navigate and utilize the platform effectively.
Customer Service
Some users have had poor experiences with customer service, particularly around pricing negotiations and response times.
Their customer support is top-notch and always ready to help. We have weekly sessions with our Customer Success Director and she goes the extra mile to help us with any queries!
Customer service was poor. Price for minimum package was increased from $199 to $899.
Pros
FullStory receives high praise for its session replay functionality, detailed insights, and powerful analytics tools. Users find its digital analytics invaluable for understanding user behavior, optimizing flows, and enhancing the user experience. Customizable metrics and easy setup are also highlighted as major benefits. Support from FullStory's team also gets positive mentions.
Session Replay
The session replay feature provides deep insights into user interactions, enabling issue diagnosis and user behavior analysis.
The session replay feature lets us watch their journeys, helping us understand where they might be having trouble or what they love. One thing I really dislike, though, is that when we look at a specific event, it’s not easy to go back and see all the events from that user.
Digital Analytics
FullStory's analytics offer comprehensive user behavior data, helping optimize user experiences and drive improvements.
The digital analytics give us deep insights into user behavior, allowing us to optimize user flows and enhance the overall experience.
Ease of Use
Despite its powerful features, FullStory is user-friendly and easy to integrate, making setup straightforward.
Setting it up is almost magically easy compared to other tooling, and it's respectful of user privacy by default.
Collaborative Tool
FullStory promotes cross-functional alignment by enabling teams to share insights and work towards a common understanding of user needs.
FullStory's collaborative nature fosters cross-functional alignment and a shared understanding of user needs.
Customer Support
FullStory offers top-notch customer support, helping users navigate and utilize the platform effectively.
Their customer support is top-notch and always ready to help. We have weekly sessions with our Customer Success Director and she goes the extra mile to help us with any queries!
Cons
Some users experience slower website loading times due to FullStory, making it harder to navigate. There's also a steep learning curve and high costs for advanced features, which can be prohibitive for smaller businesses. Issues with session load times and inaccurate user frustration metrics are also noted. Additionally, some users report fragmented customer service experiences and non-intuitive pricing structures.
Impact on Website Performance
FullStory can slow down website load times, impacting user experience negatively.
Data load times can occasionally be slow, especially when dealing with a high volume of sessions.
Steep Learning Curve
The platform's extensive features make it initially challenging for new users to learn.
FullStory has a lot of features, which can be a bit overwhelming for new users and might take some time to learn.
High Cost
The pricing can be high, especially for smaller businesses wanting advanced features.
Pricing was hard to understand initially but the excellent support team cleared this up for us.
Occasional Inaccuracies
Issues with session accuracy and tracking rage clicks can lower confidence in certain data points.
One serious issue is the inability to see iframes, but there's probably nothing anyone can do about that.
Customer Service
Some users have had poor experiences with customer service, particularly around pricing negotiations and response times.
Customer service was poor. Price for minimum package was increased from $199 to $899.
Fullstory user reviews
Essential tool for my work
What do you like best about Fullstory?
FullStory has become an indispensable tool in my daily work. The session replay feature provides invaluabl...
FullStory has become an indispensable tool in my daily work. The session replay feature provides invaluabl...
What do you like best about Fullstory?
FullStory has become an indispensable tool in my daily work. The session replay feature provides invaluable insights into user behavior, allowing us to identify pain points and optimize our buying journey. Custom events and funnels help pinpoint conversion bottlenecks, while the powerful search capabilities enable quick issue resolution. FullStory’s collaborative nature fosters cross-functional alignment and a shared understanding of user needs. Its features have transformed the way we understand and optimize our user experience, leading to data-driven decisions that have directly contributed to increased conversions and an enhanced customer experience. FullStory is a game-changer for our business. Review collected by and hosted on G2.com.
What do you dislike about Fullstory?
While FullStory offers powerful insights, I have a few concerns. Firstly, the impact on website performance can be noticeable, with slower loading times that may frustrate users and increase bounce rates. Secondly, the platform’s learning curve can be steep, and the interface could be more intuitive for new users to navigate effectively. Additionally, the cost of FullStory, especially for advanced features, may be prohibitive for smaller businesses with limited budgets. More flexible pricing options would be appreciated. Review collected by and hosted on G2.com.
What problems is Fullstory solving and how is that benefiting you?
FullStory is solving critical problems for our business, providing significant benefits across our digital operations. Its digital analytics give us deep insights into user behavior, allowing us to optimize user flows and enhance the overall experience. The heatmap tools visualize user attention and interaction patterns, helping us optimize content placement and drive desired actions. Session replay has been a game-changer for product analytics and mobile app optimization, enabling us to identify usability issues and make targeted improvements. Mobile app analytics provide valuable insights into user interactions, helping us prioritize features and streamline navigation. FullStory’s solutions have led to improved engagement, reduced bounce rates, increased conversions, and a smoother user experience. It has become an indispensable tool for understanding and optimizing our digital presence. Review collected by and hosted on G2.com.
FullStory has become an indispensable tool in my daily work. The session replay feature provides invaluable insights into user behavior, allowing us to identify pain points and optimize our buying journey. Custom events and funnels help pinpoint conversion bottlenecks, while the powerful search capabilities enable quick issue resolution. FullStory’s collaborative nature fosters cross-functional alignment and a shared understanding of user needs. Its features have transformed the way we understand and optimize our user experience, leading to data-driven decisions that have directly contributed to increased conversions and an enhanced customer experience. FullStory is a game-changer for our business. Review collected by and hosted on G2.com.
What do you dislike about Fullstory?
While FullStory offers powerful insights, I have a few concerns. Firstly, the impact on website performance can be noticeable, with slower loading times that may frustrate users and increase bounce rates. Secondly, the platform’s learning curve can be steep, and the interface could be more intuitive for new users to navigate effectively. Additionally, the cost of FullStory, especially for advanced features, may be prohibitive for smaller businesses with limited budgets. More flexible pricing options would be appreciated. Review collected by and hosted on G2.com.
What problems is Fullstory solving and how is that benefiting you?
FullStory is solving critical problems for our business, providing significant benefits across our digital operations. Its digital analytics give us deep insights into user behavior, allowing us to optimize user flows and enhance the overall experience. The heatmap tools visualize user attention and interaction patterns, helping us optimize content placement and drive desired actions. Session replay has been a game-changer for product analytics and mobile app optimization, enabling us to identify usability issues and make targeted improvements. Mobile app analytics provide valuable insights into user interactions, helping us prioritize features and streamline navigation. FullStory’s solutions have led to improved engagement, reduced bounce rates, increased conversions, and a smoother user experience. It has become an indispensable tool for understanding and optimizing our digital presence. Review collected by and hosted on G2.com.
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Fullstory has transformed our appro...
What do you like best about Fullstory?
The most helpful feature is the session replay, which provides an in-depth look at user interactions. This...
The most helpful feature is the session replay, which provides an in-depth look at user interactions. This...
What do you like best about Fullstory?
The most helpful feature is the session replay, which provides an in-depth look at user interactions. This has been invaluable for diagnosing issues that are hard to replicate. The detailed analytics and heatmaps offer insights into user behavior that go beyond basic metrics, helping us make data-driven decisions. Fullstory has also enhanced our ability to conduct A/B testing by providing clear evidence of how changes affect user experience. Review collected by and hosted on G2.com.
What do you dislike about Fullstory?
Data load times can occasionally be slow, especially when dealing with a high volume of sessions. Review collected by and hosted on G2.com.
What problems is Fullstory solving and how is that benefiting you?
Identifying User Frustrations: By providing detailed session replays, Fullstory helps us understand exactly where users encounter difficulties, such as confusing navigation paths, broken links, or slow-loading pages. This insight allows us to quickly address these issues, improving overall user satisfaction and retention. Review collected by and hosted on G2.com.
The most helpful feature is the session replay, which provides an in-depth look at user interactions. This has been invaluable for diagnosing issues that are hard to replicate. The detailed analytics and heatmaps offer insights into user behavior that go beyond basic metrics, helping us make data-driven decisions. Fullstory has also enhanced our ability to conduct A/B testing by providing clear evidence of how changes affect user experience. Review collected by and hosted on G2.com.
What do you dislike about Fullstory?
Data load times can occasionally be slow, especially when dealing with a high volume of sessions. Review collected by and hosted on G2.com.
What problems is Fullstory solving and how is that benefiting you?
Identifying User Frustrations: By providing detailed session replays, Fullstory helps us understand exactly where users encounter difficulties, such as confusing navigation paths, broken links, or slow-loading pages. This insight allows us to quickly address these issues, improving overall user satisfaction and retention. Review collected by and hosted on G2.com.
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LOVE this tool, helps me be so much...
Overall:
I love it, it's been super helpful in troubleshooting with users, finding bugs, finding room for improvement with our product...etc. I L...
I love it, it's been super helpful in troubleshooting with users, finding bugs, finding room for improvement with our product...etc. I L...
Overall:
I love it, it’s been super helpful in troubleshooting with users, finding bugs, finding room for improvement with our product…etc. I Love the weekly reports and all the benefits that this tool has brought me as a product manager.
Pros:
I love the ability to go in and find specific user sessions on different products I’m working on and watch exactly what the users went and clicked, where they got stuck….etc. I also love seeing the dead clicks and the rage clicks…etc.
Cons:
The difficulty in trying to find the specific sessions I’m looking for, would love some AI integration where I could just say what i’m looking for and have AI find me sessions rather than having to build out a logic tree to filter into what i’m looking for.
Switched From:
Pendo
I love it, it’s been super helpful in troubleshooting with users, finding bugs, finding room for improvement with our product…etc. I Love the weekly reports and all the benefits that this tool has brought me as a product manager.
Pros:
I love the ability to go in and find specific user sessions on different products I’m working on and watch exactly what the users went and clicked, where they got stuck….etc. I also love seeing the dead clicks and the rage clicks…etc.
Cons:
The difficulty in trying to find the specific sessions I’m looking for, would love some AI integration where I could just say what i’m looking for and have AI find me sessions rather than having to build out a logic tree to filter into what i’m looking for.
Switched From:
Pendo
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Fullstory offers real time informat...
Overall:
Being able to better aid support departments by viewing exact client actions as well as providing product teams, better understanding of...
Being able to better aid support departments by viewing exact client actions as well as providing product teams, better understanding of...
Overall:
Being able to better aid support departments by viewing exact client actions as well as providing product teams, better understanding of platform usage/problem areas.
Pros:
Rich visualizations while providing accurate data and allowing the admins to comb through data, view problem areas, as well as exactly what some of our client’s were doing. This is tremendous from a support stand point, giving us the ability to view the exact actions/keystrokes the end user took.
Cons:
No real qualms. Sometimes what the system deems as a ‘Rage Click’ can be inaccurate. I have investigated a large number and do not have full confidence in the accuracy.
Being able to better aid support departments by viewing exact client actions as well as providing product teams, better understanding of platform usage/problem areas.
Pros:
Rich visualizations while providing accurate data and allowing the admins to comb through data, view problem areas, as well as exactly what some of our client’s were doing. This is tremendous from a support stand point, giving us the ability to view the exact actions/keystrokes the end user took.
Cons:
No real qualms. Sometimes what the system deems as a ‘Rage Click’ can be inaccurate. I have investigated a large number and do not have full confidence in the accuracy.
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Powerful tool with excellent custom...
What do you like best about Fullstory?
FullStory is a powerful tool for product managers to be able to understand who is using their SaaS platfor...
FullStory is a powerful tool for product managers to be able to understand who is using their SaaS platfor...
What do you like best about Fullstory?
FullStory is a powerful tool for product managers to be able to understand who is using their SaaS platform and how. You can build segments, along with metrics off of those segments, funnels, retention charts, etc. I really like how you can customize the naming of pages and elements to make the platform easier to work with. The best part of the experience for me, however, has been the excellent customer support we’ve received. While the application is intuitive, there are a lot of hidden tricks and tips. Whenever I go to my support team with the question I’m trying to answer, they do everything they can to help me answer that question. Review collected by and hosted on G2.com.
What do you dislike about Fullstory?
As with any application of the sort, there will always be a few things that don’t work the way you’d like for them to. In my case one example is retention charts. If a user returns within a single day, it’s counted a a retention event even if I’m only interested in if they come back later. All of my issues are nits such as that. They’re responsive in finding work arounds and submitting requests to their product team, however. Review collected by and hosted on G2.com.
What problems is Fullstory solving and how is that benefiting you?
Helps me group users by their behavior and characteristics so I can understand who is visiting, where they go, how often, etc.
Secondly, having the individual session replays really helps us track down and troubleshoot issues customers have with our product. Review collected by and hosted on G2.com.
FullStory is a powerful tool for product managers to be able to understand who is using their SaaS platform and how. You can build segments, along with metrics off of those segments, funnels, retention charts, etc. I really like how you can customize the naming of pages and elements to make the platform easier to work with. The best part of the experience for me, however, has been the excellent customer support we’ve received. While the application is intuitive, there are a lot of hidden tricks and tips. Whenever I go to my support team with the question I’m trying to answer, they do everything they can to help me answer that question. Review collected by and hosted on G2.com.
What do you dislike about Fullstory?
As with any application of the sort, there will always be a few things that don’t work the way you’d like for them to. In my case one example is retention charts. If a user returns within a single day, it’s counted a a retention event even if I’m only interested in if they come back later. All of my issues are nits such as that. They’re responsive in finding work arounds and submitting requests to their product team, however. Review collected by and hosted on G2.com.
What problems is Fullstory solving and how is that benefiting you?
Helps me group users by their behavior and characteristics so I can understand who is visiting, where they go, how often, etc.
Secondly, having the individual session replays really helps us track down and troubleshoot issues customers have with our product. Review collected by and hosted on G2.com.
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Qualitative data: a game-changer fo...
What do you like best about Fullstory?
Fullstory has totally transformed how we understand and improve our user experience. The session replay fe...
Fullstory has totally transformed how we understand and improve our user experience. The session replay fe...
What do you like best about Fullstory?
Fullstory has totally transformed how we understand and improve our user experience. The session replay feature is amazing for seeing exactly how users interact with our websites and apps and the sky is limit for finding opportunities to improve your platforms when watching real customers navigating on it. We have enbedded the use of Fullstory to get qualitative data/analysis for our CRO/experimentation program and we are seeing more engagement with stakeholders since then. Plus, their customer support is top-notch and always ready to help. We have weekly sessions with our Customer Success Director and she goes an extra mile to help us with any queries! Review collected by and hosted on G2.com.
What do you dislike about Fullstory?
Fullstory has a lot of features, which can be a bit overwhelming for new users and might take some time to learn. There’s definitely a learning curve, and it can be a bit daunting to figure out all the functionalities at first. It would be helpful if there were more beginner-friendly tutorials or resources to help new users get up to speed quicker. One example is the “watch sessions” part of it; it can take users a few steps to be able to segment and watch specific sessions. It would be helpful if there was a unique card in a dashboard for that. Review collected by and hosted on G2.com.
What problems is Fullstory solving and how is that benefiting you?
Fullstory helps us uncover unusual behaviour, errors, rage clicks, and pinpoint issues on our website, making it easy to share findings across the business. Recently, we launched a new product, and Fullstory has helped us identify early performance concerns on our app. Their customer service is also assisting us in setting up an end-to-end view of the user journey, which will further enhance our ability to optimise user experiences. The insights from Fullstory have directly contributed to our business goals of “doing the basics right” and driving growth. Review collected by and hosted on G2.com.
Fullstory has totally transformed how we understand and improve our user experience. The session replay feature is amazing for seeing exactly how users interact with our websites and apps and the sky is limit for finding opportunities to improve your platforms when watching real customers navigating on it. We have enbedded the use of Fullstory to get qualitative data/analysis for our CRO/experimentation program and we are seeing more engagement with stakeholders since then. Plus, their customer support is top-notch and always ready to help. We have weekly sessions with our Customer Success Director and she goes an extra mile to help us with any queries! Review collected by and hosted on G2.com.
What do you dislike about Fullstory?
Fullstory has a lot of features, which can be a bit overwhelming for new users and might take some time to learn. There’s definitely a learning curve, and it can be a bit daunting to figure out all the functionalities at first. It would be helpful if there were more beginner-friendly tutorials or resources to help new users get up to speed quicker. One example is the “watch sessions” part of it; it can take users a few steps to be able to segment and watch specific sessions. It would be helpful if there was a unique card in a dashboard for that. Review collected by and hosted on G2.com.
What problems is Fullstory solving and how is that benefiting you?
Fullstory helps us uncover unusual behaviour, errors, rage clicks, and pinpoint issues on our website, making it easy to share findings across the business. Recently, we launched a new product, and Fullstory has helped us identify early performance concerns on our app. Their customer service is also assisting us in setting up an end-to-end view of the user journey, which will further enhance our ability to optimise user experiences. The insights from Fullstory have directly contributed to our business goals of “doing the basics right” and driving growth. Review collected by and hosted on G2.com.
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Great Companion For PMs in B2B
What do you like best about Fullstory?
It is so easy to follow user journeys and keeping track of product adoption rates on the dashboard. The pr...
It is so easy to follow user journeys and keeping track of product adoption rates on the dashboard. The pr...
What do you like best about Fullstory?
It is so easy to follow user journeys and keeping track of product adoption rates on the dashboard. The product never failed in our journey so we know that we can trust and it suddenly became a part of our problem solving process too. Review collected by and hosted on G2.com.
What do you dislike about Fullstory?
I’d like to see more information on the retention side but it’s a cherry on top. Review collected by and hosted on G2.com.
What problems is Fullstory solving and how is that benefiting you?
It’s so important to know what is going on with the dashboard if your product is used by multiple users from single customer. And there are always hidden frustrations that noone in the customer talks about. So, seeing these beforehand and solving without getting a call from them elavates the experience for our clients. We are using FS highly on this. In the meantime, as a product team we keep track of feature adaption rates and their funnels to check our success criteria. It is so easy to do that even with the new members of the team. Review collected by and hosted on G2.com.
It is so easy to follow user journeys and keeping track of product adoption rates on the dashboard. The product never failed in our journey so we know that we can trust and it suddenly became a part of our problem solving process too. Review collected by and hosted on G2.com.
What do you dislike about Fullstory?
I’d like to see more information on the retention side but it’s a cherry on top. Review collected by and hosted on G2.com.
What problems is Fullstory solving and how is that benefiting you?
It’s so important to know what is going on with the dashboard if your product is used by multiple users from single customer. And there are always hidden frustrations that noone in the customer talks about. So, seeing these beforehand and solving without getting a call from them elavates the experience for our clients. We are using FS highly on this. In the meantime, as a product team we keep track of feature adaption rates and their funnels to check our success criteria. It is so easy to do that even with the new members of the team. Review collected by and hosted on G2.com.
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Fullstory ushers in a new era of li...
Overall:
The ability to see exactly how your users are struggling with a particular element of your website whether in real-time or not makes thi...
The ability to see exactly how your users are struggling with a particular element of your website whether in real-time or not makes thi...
Overall:
The ability to see exactly how your users are struggling with a particular element of your website whether in real-time or not makes this a truly revolutionary product. It’s really easy to set up and has the added benefit of an API that we’ve recently incorporated into our admin portal to aid in diagnosing customer issues. Just a solid product all around.
Pros:
The first time you see a live view of a user browsing/struggling on your website is almost magical. It turns what could routinely be a maddening experience into a fun activity. It’s very easy to filter out sessions to land on a particular session of interest and also allows you to save searches that you’ve identified for whatever reason. Analyzing the customer experience through Fullstory has almost replaced the need to give out giftcards at a random Starbucks to view customers in action.
Cons:
There’s not really anything I can knock this product for. It’s exceptional.
The ability to see exactly how your users are struggling with a particular element of your website whether in real-time or not makes this a truly revolutionary product. It’s really easy to set up and has the added benefit of an API that we’ve recently incorporated into our admin portal to aid in diagnosing customer issues. Just a solid product all around.
Pros:
The first time you see a live view of a user browsing/struggling on your website is almost magical. It turns what could routinely be a maddening experience into a fun activity. It’s very easy to filter out sessions to land on a particular session of interest and also allows you to save searches that you’ve identified for whatever reason. Analyzing the customer experience through Fullstory has almost replaced the need to give out giftcards at a random Starbucks to view customers in action.
Cons:
There’s not really anything I can knock this product for. It’s exceptional.
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Great product for learning about yo...
Overall:
Excellent, Highly recommend it to any product out there trying to understand their product and customer experience on the next level.<br...
Excellent, Highly recommend it to any product out there trying to understand their product and customer experience on the next level.<br...
Overall:
Excellent, Highly recommend it to any product out there trying to understand their product and customer experience on the next level.
Pros:
Loved that you could review widget screen recordings for our app where other competitor products did not allow us to do this.
Cons:
Pricing was hard to understand initially but the excellent support team cleared this up for us. Thanks heaps [SENSITIVE CONTENT] 5 star support!
Alternatives Considered:
Hotjar
and
Mouseflow
Reasons for Choosing Fullstory:
Great support and assistance from the Fullstory team.
Switched From:
Hotjar
Reasons for Switching to Fullstory:
Embedded/Widget recordings work through Fullstory but not Hotjar.
Excellent, Highly recommend it to any product out there trying to understand their product and customer experience on the next level.
Pros:
Loved that you could review widget screen recordings for our app where other competitor products did not allow us to do this.
Cons:
Pricing was hard to understand initially but the excellent support team cleared this up for us. Thanks heaps [SENSITIVE CONTENT] 5 star support!
Alternatives Considered:
Hotjar
and
Mouseflow
Reasons for Choosing Fullstory:
Great support and assistance from the Fullstory team.
Switched From:
Hotjar
Reasons for Switching to Fullstory:
Embedded/Widget recordings work through Fullstory but not Hotjar.
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State of the art product, but poor ...
Overall:
Everything about the software itself was great, unfortunately the service and pricing packages ruined my day.
Pros:
It was ver...
Everything about the software itself was great, unfortunately the service and pricing packages ruined my day.
Pros:
It was ver...
Overall:
Everything about the software itself was great, unfortunately the service and pricing packages ruined my day.
Pros:
It was very easy to use, and very useful to debug issues, and trace or track usage abuse.
Cons:
Customer service was poor. Price for minimum package was increased from USD $199 to $899. When I raised a concern, that I have recommended a new client, they did not consider my case as an existing partner introducing a customer to them, did not make any adjustments or gave me the old price as a one-time exception. First, a price increase of 450% does not make any sense. Secondly, no exception granted from a loyal customer and partner.
Alternatives Considered:
Hotjar
Reasons for Choosing Fullstory:
It was easy to go onboard, and was able to identify users by passing in some parameters.
Everything about the software itself was great, unfortunately the service and pricing packages ruined my day.
Pros:
It was very easy to use, and very useful to debug issues, and trace or track usage abuse.
Cons:
Customer service was poor. Price for minimum package was increased from USD $199 to $899. When I raised a concern, that I have recommended a new client, they did not consider my case as an existing partner introducing a customer to them, did not make any adjustments or gave me the old price as a one-time exception. First, a price increase of 450% does not make any sense. Secondly, no exception granted from a loyal customer and partner.
Alternatives Considered:
Hotjar
Reasons for Choosing Fullstory:
It was easy to go onboard, and was able to identify users by passing in some parameters.
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This company is a SCAM
This company is a SCAM. I paid for the whole year from 05.07.2019 till 05.07.2020 and then I cancelled my subscription to prevent automatic recharge, ...
This company is a SCAM. I paid for the whole year from 05.07.2019 till 05.07.2020 and then I cancelled my subscription to prevent automatic recharge, because I don’t know if I will need it next year or not. Now they IMMEDIATELY converted my account to a FREE plan without waiting till 05.07.2020!! So I paid for the whole year, but I only used it for 2 days. By the way, they also sent me an invalid invoice without my address, company name or something else and there is also no their own address in the invoice. I doubt our tax authorities will ever accept this invoice, so even more money lost. No one should use this fraudulent service. Date of experience:
July 06, 2019
July 06, 2019
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Very unpleasant company to deal wit...
Very unpleasant company to deal with. In particular their sales team use horrible tactics including undermining you, sending you nagging emails when y...
Very unpleasant company to deal with. In particular their sales team use horrible tactics including undermining you, sending you nagging emails when you have made it clear you aren’t interested. They are not transparent in the slightest bit and do not trust them at all. Date of experience:
April 08, 2022
April 08, 2022
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Predatory sales tactics
We've been using FullStory for 9 months. Their sales team ignores questions and uses predatory tactics. I will retire the service. Shame as the produc...
We’ve been using FullStory for 9 months. Their sales team ignores questions and uses predatory tactics. I will retire the service. Shame as the product itself was need. We’D either pay £300 or £3,000 per month. 10x upgrade for 10% more sessions. Get real! Date of experience:
August 20, 2020
August 20, 2020
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decreased loading speed
it had decreased loading speed of my site to 3 seconds. but its report is good Date of experience:
November 28, 2019
November 28, 2019
it had decreased loading speed of my site to 3 seconds. but its report is good Date of experience:
November 28, 2019
November 28, 2019
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Overall
FullStory offers powerful analytics and user behavior insights through its session replay and digital analytics features, making it an invaluable tool for understanding and improving user experiences. You’ll find it easy to set up and integrate, even with minimal training. The collaboration features and strong customer support add to its appeal. However, be prepared for some challenges: it can slow down your website, and its many features might take time to master. The high cost could be prohibitive, particularly for smaller businesses, and some users report issues with session accuracy and customer service. Despite these drawbacks, FullStory delivers significant value, especially for businesses focused on optimizing user experience. Overall, sentiment is positive, with many users citing it as an indispensable tool.
Fullstory pricing
Fullstory offers a range of plans tailored for different business needs, from small teams to large enterprises. The pricing details for each plan are as follows:
| Free | Business | Advanced | Enterprise | Data Direct | |
|---|---|---|---|---|---|
| Prices | Free | Contact for pricing | Contact for pricing | Contact for pricing | Contact for pricing |
| Monthly Sessions | Up to 1,000 | Custom | Custom | Custom | Custom |
| Data Export | No | Yes | Yes | Yes | Yes |
| Mobile Analytics | No | Add-on | Add-on | Add-on | Yes |
| Premium Support | No | No | No | Add-on | Add-on |
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Fullstory FAQ
Is a free trial available on Fullstory?
Yes! When you sign up, you get a free 14-day trial of Fullstory’s Business edition with up to 5,000 sessions. You can convert your account to a Free plan anytime or contact them to discuss other options. If you want to try a different plan, request a demo to get started.
How does Fullstory handle user privacy?
User privacy is paramount. Fullstory excludes sensitive data and masks personal data, ensuring personal information never leaves the client’s browser or device. Read about Private by Default and other data management options.
Can Fullstory help with GDPR and CCPA compliance?
Yes, Fullstory provides a suite of tools including user deletion, sensitive data exclusion, consent-based recording, and data export to help maintain compliance with GDPR and CCPA.
What kinds of data does Fullstory capture?
Fullstory captures various types of data including behavioral data like clicks, taps, and errors. It also supports demographic and transactional data to give a more complete picture of user behavior.
How does Fullstory help improve customer experiences?
Fullstory helps by analyzing user behavioral data, providing real-time replays, identifying frustration signals, and offering actionable insights to create better user experiences and improve conversion rates.
Can Fullstory integrate with my existing tech stack?
Yes, Fullstory’s Data Direct feature allows you to sync clean, structured behavioral data directly to your warehouse and integrates seamlessly with various tools and platforms.
How can Fullstory help data teams?
Fullstory aids data teams by providing clean, structured behavioral data for building predictive models and training AI, as well as offering deep insights into user behavior.
Which industries does Fullstory serve?
Fullstory serves multiple industries including Ecommerce & Retail, Travel & Hospitality, Finance & Insurance, SaaS, Gaming, and Food & Beverage.
What are some use cases for Fullstory’s behavioral data?
Use cases include introducing user-specific discounts, detecting and deterring fraud in real-time, and identifying signals of intent and frustration to improve user experiences and increase conversion rates.
What are the key features of Fullstory?
Key features include Autocapture, Private by Default, Session Replay, Heatmaps, Sentiment Signals, Funnels & Conversions, Journey Mapping, and Dashboards.
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About the author
M. Kooiker
As an experienced online marketeer with a longstanding interest in AI, I've immersed myself in the latest AI advancements in recent years. Passionate about innovation, I actively test AI tools and dedicate myself to guiding users in selecting the right technology. My mission is to connect people with cutting-edge AI solutions.