The AI Reports

Jasper

What is Jasper?

Jasper is a specialized AI platform designed to enhance marketing efforts for enterprises by embedding AI across marketing workflows. Its tools encompass various facets such as content creation, image editing, and marketing strategy, optimized to work within your existing systems. With Jasper, you can effortlessly generate on-brand content, manage campaigns, and streamline processes through intuitive apps and tools tailored for marketing results.

Jasper’s marketing toolkit, including its Marketing Editor and AI App Library, offers a range of generative capabilities. These features enable you to create diverse media types and apply marketing best practices to boost impact. Jasper provides enterprise-grade security with a flexible architecture, ensuring data integrity while supporting scalable marketing operations.

Utilizing Jasper means leveraging AI-driven processes to personalize branding and automate routine tasks, thereby accelerating overall marketing impact. Its integrations offer seamless connections with tools like Google Docs and Surfer SEO, enabling marketers to optimize content precisely and effectively across platforms.

M. Kooiker

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Jasper use cases

  1. If you’re a content marketer looking to enhance engagement and brand consistency through AI-driven tools.
  2. If you’re a PR & communications professional aiming to refine brand messaging and streamline content production.
  3. If you’re a performance marketer seeking to create personalized ad content across different marketing channels.
  4. If you’re in product marketing and need efficient AI solutions to manage campaign launches and product updates.
  5. If you’re a brand manager aiming to ensure brand guideline adherence across all marketing outputs.

Jasper functionalities

  • Transform Processes: Embed AI in marketing workflows.
  • Generate Content: Use AI to create varied marketing materials.
  • Optimize SEO: Enhance content visibility with SEO tools.
  • Edit Images: Transform images quickly at scale.

Jasper review summary

4.6

Based on 7231 reviews online

Pros

Jasper receives praise for its ease of use and efficiency, making content creation quicker and more accessible. People value its wide range of templates, AI-driven suggestions, and real-time collaboration capabilities. Many highlight its adaptability to different writing styles and the ability to generate content in multiple languages, enhancing reach and productivity.

Cons

Some users find Jasper's pricing steep and not suitable for every budget. A learning curve exists for mastering its diverse features. Accuracy issues, such as occasional repetition and incorrect facts, necessitate vigilance during content creation. Also, some features may not meet all specific needs, like bulk content creation and short-form content efficiency.

Time Efficiency

Jasper significantly reduces the time needed for content creation with automated features, allowing people to focus on higher-value tasks.

High Cost

Jasper's subscription pricing can be prohibitive, especially for smaller businesses or individual users.

Jasper AI to be a powerful and efficient AI-powered writing software that can curate content five times faster than an average human copywriter.
Jasper can be expensive for some businesses to use as the cost of subscription plans can be high.

Ease of Use

The interface is user-friendly, making it easy to navigate and use effectively, even for those unfamiliar with AI tools.

Learning Curve

The range of features requires time to learn and use effectively, posing challenges for new users.

I love how easy it is to use - the layout and interface are both very user-friendly.
The complexity involved with using this product means that users will need adequate time to understand different components and tools before being able to make full use of its potential efficiently.

Content Quality

Jasper produces high-quality, engaging content that resonates well with target audiences, ensuring professionalism in communication.

Inaccuracy and Repetition

Some content generated by Jasper might require further editing to ensure accuracy and avoid repetition.

The writing skills are top notch and his ability to understand our brand... has been invaluable.
Sometimes that facts aren't correct. But as users, we are expected to check all the facts before publishing.

Broad Functional Range

With features like real-time collaboration and versatile templates, Jasper suits diverse content needs, from blog posts to business documents.

Limited Customization Options

The tool may not offer enough flexibility for all projects, limiting options in content structure and detail.

Jasper.ai is easy to use, easy to implement, and makes writing marketing content a breeze. It helps my team work faster while still having the ability to create great, engaging & converting content.
For instance, I found myself wanting more control and options over the length and format of certain pieces of content.

Multiple Language Support

Jasper supports content creation in numerous languages, expanding the ability to reach global audiences smoothly.

Feature Limitations

While Jasper provides many features, it might lack specific functionalities for unique projects.

Plus with the ability to read and write in 25 different languages including English, Spanish, Japanese and Portuguese...
It doesn't has enough variety to choose from and the style of the writing is somehow.. formal ? Doesn't really fit into social media content.

Pros

Jasper receives praise for its ease of use and efficiency, making content creation quicker and more accessible. People value its wide range of templates, AI-driven suggestions, and real-time collaboration capabilities. Many highlight its adaptability to different writing styles and the ability to generate content in multiple languages, enhancing reach and productivity.

Time Efficiency

Jasper significantly reduces the time needed for content creation with automated features, allowing people to focus on higher-value tasks.

Jasper AI to be a powerful and efficient AI-powered writing software that can curate content five times faster than an average human copywriter.

Ease of Use

The interface is user-friendly, making it easy to navigate and use effectively, even for those unfamiliar with AI tools.

I love how easy it is to use - the layout and interface are both very user-friendly.

Content Quality

Jasper produces high-quality, engaging content that resonates well with target audiences, ensuring professionalism in communication.

The writing skills are top notch and his ability to understand our brand... has been invaluable.

Broad Functional Range

With features like real-time collaboration and versatile templates, Jasper suits diverse content needs, from blog posts to business documents.

Jasper.ai is easy to use, easy to implement, and makes writing marketing content a breeze. It helps my team work faster while still having the ability to create great, engaging & converting content.

Multiple Language Support

Jasper supports content creation in numerous languages, expanding the ability to reach global audiences smoothly.

Plus with the ability to read and write in 25 different languages including English, Spanish, Japanese and Portuguese...

Cons

Some users find Jasper's pricing steep and not suitable for every budget. A learning curve exists for mastering its diverse features. Accuracy issues, such as occasional repetition and incorrect facts, necessitate vigilance during content creation. Also, some features may not meet all specific needs, like bulk content creation and short-form content efficiency.

High Cost

Jasper's subscription pricing can be prohibitive, especially for smaller businesses or individual users.

Jasper can be expensive for some businesses to use as the cost of subscription plans can be high.

Learning Curve

The range of features requires time to learn and use effectively, posing challenges for new users.

The complexity involved with using this product means that users will need adequate time to understand different components and tools before being able to make full use of its potential efficiently.

Inaccuracy and Repetition

Some content generated by Jasper might require further editing to ensure accuracy and avoid repetition.

Sometimes that facts aren't correct. But as users, we are expected to check all the facts before publishing.

Limited Customization Options

The tool may not offer enough flexibility for all projects, limiting options in content structure and detail.

For instance, I found myself wanting more control and options over the length and format of certain pieces of content.

Feature Limitations

While Jasper provides many features, it might lack specific functionalities for unique projects.

It doesn't has enough variety to choose from and the style of the writing is somehow.. formal ? Doesn't really fit into social media content.

Jasper user reviews

22/04/2023
G2
Best tool to use for different Task...
What do you like best about Jasper?
Are you a content creator, director of a content team, or just find yourself in need of better quality conten...
What do you like best about Jasper?
Are you a content creator, director of a content team, or just find yourself in need of better quality content? Look no further – Jasper is here to help! Jasper provides written copy and content that converts, making it easy for you to reach your target audience. He’ll also help you break through writer’s block by helping you spark fresh ideas. Whether you’re writing emails, captions, or love letters, Jazz has got you covered! This AI sidekick is trained to be the perfect virtual assistant for creating high-converting marketing copy. Scale up 10x quickly with Jasper and make sure no valuable time or energy is wasted. And if that wasn’t enough, this miraculous AI-powered business can read and write content in 26 languages including English, Spanish, Japanese, and Portuguese! With Jasper on your side, gone are the days of struggling to translate copy into multiple languages. You can even collaborate with your team from across the world and view any updates in real-time – all while using this incredible AI sidekick at half the cost of hiring a foreign language expert! What’s not to like about Jasper?! Review collected by and hosted on G2.com.
What do you dislike about Jasper?
Are you tired of being held back by writer’s block? Do you wish you had a sidekick to help craft the perfect message, no matter what language? Jasper is here to solve all your content problems! Our AI-Powered technology can read and write in 26 languages so it’s easier than ever to create high-converting copy that converts. With Jasper, you can get the creative juices flowing with brainstorming sessions and 10x your content output with ease. You can even invite team members from around the world to collaborate and all updates appear in real-time. No longer will small business owners, CEOs, or content creators feel held back by pesky writer’s block or tedious processes. Get with the future and use Jasper today to make sure you’re creating efficient marketing content! Review collected by and hosted on G2.com.
What problems is Jasper solving and how is that benefiting you?
Everyone from busy CEOs to content creators can benefit from having Jasper, the AI-powered writing sidekick in their lives. If you’re looking for a way to optimize your content output, maximize conversions, or spark fresh ideas, then Jasper is the tool you need. Unlike traditional writing tools, Jasper is trained to produce high-converting marketing copy and allows you to write better everywhere – whether it’s emails, captions or love letters! Plus with the ability to read and write in 25 different languages including English, Spanish, Japanese and Portuguese, your message will be sure to reach a wide audience. At its core, Jasper helps businesses utilize AI technology so they can improve their processes and products. So if you want an all-in-one solution that is easy to use and effective at producing results that turn into success stories of collaboration and creativity – Jasper is the answer. Review collected by and hosted on G2.com.
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26/08/2024
Bogus Charges Continue...
Jasper Ai has been charging my company $1,059.31 for two years in a row now and we never signed up for an account, nor did we have a free trial. We've...
Jasper Ai has been charging my company $1,059.31 for two years in a row now and we never signed up for an account, nor did we have a free trial. We’ve even changed credit cards in the last several months and they’re somehow still charging us $1,059.31 for a yearly plan that we’ve never had. Zero email confirmation on anything from Jasper Ai.
Also, it seems that their Pro Plan is only $708 annually, which means they’re charging us far more than their top-tier plan.
Stay away from this website altogether. Criminals working there. Date of experience:
August 21, 2024
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29/07/2024
G2
5 stars across the board
What do you like best about Jasper?
While the platform is fantastic and one of the best AI writing tools I've used, their customer service truly ...
What do you like best about Jasper?
While the platform is fantastic and one of the best AI writing tools I’ve used, their customer service truly sets them apart.
I’ve been a customer for over a year now and don’t even test other tools anymore because none compare. Its easy to use, easy to integrate and I use it daily.
Shoutout to Meredith, Sr. Product Specialist, for making my experience the best! Review collected by and hosted on G2.com.
What do you dislike about Jasper?
Choosing the right template can take some trial and error, but it’s so helpful to learn. Review collected by and hosted on G2.com.
What problems is Jasper solving and how is that benefiting you?
Ideation is one of the biggest things I use it for. But overall I Jasper is like an intern who is really great at coming up with ideas and drafting great starter content. Review collected by and hosted on G2.com.
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12/01/2022
"Bit pricy but you also get the most advanced AI writer"
Overall:
Overall it is a great tool to improve your content. If you want to fully r...
“Bit pricy but you also get the most advanced AI writer”
Overall:
Overall it is a great tool to improve your content. If you want to fully read an article you can use it as the basis but you still need to improve it to level up your content.
Pros:
Jarvis is an amazing AI content generator tool. Much better compared to the competition. It is easy to use and if Jarvis makes a mistake you can give a note to that and get your credits refunded without any problem. The content that is written by Jarvis is 90% done which gives you a great start if you do not have the inspiration or you want to improve your content. In addition, the templates are easy to use and powerful.
Cons:
It is not yet perfect so no copy and paste without reading the text. Sometimes it tells stuff dubble or does not give what you want or hoped it would provide.
Alternatives Considered:
Copy.ai
Reasons for Choosing Jasper:
The ai, and user experience is better with Jarvis. But this comes at a price as well.
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01/04/2024
G2
Used Jasper to generate AI content
What do you like best about Jasper?
Well there are so many AI tools available online and after trying few of those paid AI tools, I finally stick...
What do you like best about Jasper?
Well there are so many AI tools available online and after trying few of those paid AI tools, I finally stick to the one and that is Jasper. The quality of content generation and also the capability of providing the custom content are the primary reason for choosing this platform. Review collected by and hosted on G2.com.
What do you dislike about Jasper?
After the update i have experienced some issues while generating a content. But still its good and pocket friendly tool. Review collected by and hosted on G2.com.
What problems is Jasper solving and how is that benefiting you?
I am into digital marketing and I always need content for blog, social media etc. Jasper makes it an easy task for me. Review collected by and hosted on G2.com.
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16/08/2024
"With Jasper, there’s no more first drafts "
Overall:
I really enjoyed using it and it has helped cut down on outline and drafting time, e...
“With Jasper, there’s no more first drafts “
Overall:
I really enjoyed using it and it has helped cut down on outline and drafting time, especially when working with external writers.
Pros:
Excellent for first drafts and outline of content. Can easily be trained on brand voice and can parse documents.
Cons:
It can take some getting used to the UI and it’s not as intuitive as it could be.
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01/09/2023
G2
Jasper.ai - Content creation and mo...
What do you like best about Jasper?
Jaspers best part are the large amount of templates that make content creation very easy. You can choose a te...
What do you like best about Jasper?
Jaspers best part are the large amount of templates that make content creation very easy. You can choose a template i.e. a blog or LinkedIn Post and Japer comes with preconfigured settings for the specific needs. This makes Jasper easier than the usual Large Language models like Chat GPT. Review collected by and hosted on G2.com.
What do you dislike about Jasper?
Japer is great but also very expensive and besides a monthly plan they have a volume based price model attached. So if you produce larger content it becomes quickly very expensive. There is a translation build in but using it in German needs to be monitored quite well, as gramar mistakes appear quite often. Review collected by and hosted on G2.com.
What problems is Jasper solving and how is that benefiting you?
Producing content especially for social media and webpages. The templates save a lot of time and as we are not native speakers in English it helps us to have a professional dialect. It´s really easy to learn to prompt and it has a build in “university” that helps with tutorials and useful tips and tricks. Review collected by and hosted on G2.com.
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17/05/2022
"Incredibly Useful"
Overall:
Overall, my experience with Jasper has been excellent. The tool is useful for nearly everything involved in bus...
“Incredibly Useful”
Overall:
Overall, my experience with Jasper has been excellent. The tool is useful for nearly everything involved in business collaboration or content construction. It is very easy to use and Jasper does an excellent job at providing interesting and informative learning content to maximize Jaspers’s efficiency.
Pros:
The features that I enjoyed most about the software were the Jasper Command functions. Once understood, the utilization of these commands was instrumental in our organization’s ability to pump out content.
Cons:
Although I cannot wholly blame Jasper for this fault, there were several instances where repetition became a problem. However, I am sure that is more of a user problem than a software issue.
Alternatives Considered:
Writesonic
and
Copyscape
Reasons for Choosing Jasper:
I decided to go with Jasper because there was an obvious quality gap between most other AI writers (with the exception of Copyscape). Ultimately, Jarvis was more useful to use with the Boss Mode and Command Functions to make the decision rather easy.
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13/08/2024
G2
Jasper Rocks!
What do you like best about Jasper?
I use Jasper to augment my writing and it gives me ideas and keeps me from getting writer's block. Review col...
What do you like best about Jasper?
I use Jasper to augment my writing and it gives me ideas and keeps me from getting writer’s block. Review collected by and hosted on G2.com.
What do you dislike about Jasper?
It may not really be a dislike, but you need to be good at writing prompts so that you get above average responses. When your prompts are not written well, Jasper doesn’t write well. Review collected by and hosted on G2.com.
What problems is Jasper solving and how is that benefiting you?
Helps me to write email content that isn’t bland or ordinary. Review collected by and hosted on G2.com.
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03/06/2022
"Jasper to the Rescue!"
Overall:
Excellent! My productivity has significantly increased.
Pros:
I love the flexibility. This is the...
“Jasper to the Rescue!”
Overall:
Excellent! My productivity has significantly increased.
Pros:
I love the flexibility. This is the only AI assistant that can really understand what I put in. I write mostly comedy and satire. Jasper understands what I need.
Cons:
Integration with blogging platforms and a template for stand-up comics would be welcomed by some of us. ;-)
Switched From:
Copy.ai
Reasons for Switching to Jasper:
I needed a stronger tool for long-form content.
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01/02/2023
"Jasper - Life Changer"
Overall:
From the start, I loved that I have been a building designer for 33 years and struggled with writing at eve...
“Jasper – Life Changer”
Overall:
From the start, I loved that I have been a building designer for 33 years and struggled with writing at even the basic levels. Now I can write how I feel it’s expanding my knowledge to no end, and my writing story is improving just by using it daily. This software has saved me so much time in developing my projects, and for that, I am truly thankful. I highly recommend it to anyone wanting to improve their writing skills!
Pros:
It changed my life. I can write now as I have never imagined. My business is looking professional with all the content and informative social media posts. I just started blogging and can’t stop the amount o traffic generated is just crazy.
Cons:
It would be nice if jasper could be an adult in some parts of writing; I have some ideas for romantic books but not smutty and would like to write about my experience in life, it’s not always suitable content. These limitations should be removed or less restricted if you have provided age identification. Also, AI book covers would be a nice touch.Team up with apple so it can be used with paiges and don the dream list integrate with Spark Mail. I focus have never tried to spark it’s a whole the new direction in emails, is fantastic as well.
Alternatives Considered:
Copy.ai
Reasons for Choosing Jasper:
The interface was clunky and not user-friendly, and pricing was only marginally cheaper. The other felt cheap, like trying to copy something far more advanced.
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29/07/2024
5 stars across the board
While the platform is fantastic and one of the best AI writing tools I've used, their customer service truly sets them apart.
I've been a custome...
While the platform is fantastic and one of the best AI writing tools I’ve used, their customer service truly sets them apart.
I’ve been a customer for over a year now and don’t even test other tools anymore because none compare.
Shoutout to Meredith, Sr. Product Specialist, for making my experience the best!
Date of experience:
July 29, 2024
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18/02/2023
Increased productivity 3-6 times
We recently started using Jasper.ai for our blog posts and marketing creatives and it has exceeded our expectations. Not only did it improve the quali...
We recently started using Jasper.ai for our blog posts and marketing creatives and it has exceeded our expectations. Not only did it improve the quality of our work, the productivity boost it brought in was unimaginable! We were able to complete tasks 3-6 times faster than before, saving us time and money.
Jasper.ai is an invaluable tool for businesses looking to increase their efficiency and streamline their workflow. It’s easy to setup, intuitive to use, and offers great value for its price tag – something that you won’t find with other AI solutions out there. Highly recommended! Date of experience:
February 16, 2023
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08/03/2023
Best AI Tool Out There
If you're looking for a tool that can help you write high-quality copy quickly and easily, Jasper.ai is definitely worth checking out. I love how easy...
If you’re looking for a tool that can help you write high-quality copy quickly and easily, Jasper.ai is definitely worth checking out. I love how easy it is to use – the layout and interface are both very user-friendly. And since it’s AI-based, Jasper can help you create content that’s proven to be effective in increasing conversions and ROI. This is a great tool for anyone who needs help writing copy and content – small business owners, bloggers, online marketers, etc. Highly recommend! Date of experience:
March 07, 2023
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12/03/2023
AI-Assisted Writing Works!
Jasper has turned scriptwriting and fiction novel writing into a much easier task by keeping all of my thoughts organized. The ability to bounce ideas...
Jasper has turned scriptwriting and fiction novel writing into a much easier task by keeping all of my thoughts organized. The ability to bounce ideas around in the Jasper “Chat” function or direct the written content in paragraph form, as well as the rewrite function, makes it easier to keep the flow of the story beats on task. Without AI-Assistance, I could easily type out 5-15 script pages of work a day or draft 5k-10k words of a novel. However, with AI-Assistance, I can write 30-45+ pages of a script or 22k-words of a novel/novella. Date of experience:
March 12, 2023
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Overall

Jasper proves to be a strong ally in content creation, praised for its efficiency and versatility. You will likely appreciate its array of templates and multilingual capacity, making diverse projects smoother. However, be prepared for a learning curve to master its varied features. While it’s affordable for some, the high cost may be a concern for smaller budgets. Vigilance is needed to ensure accuracy, with occasional fact-checking necessary. Jasper stands out as a valuable tool, especially if you’re aiming for productivity and quality, yet embracing the potential limitations is key. The overall sentiment towards Jasper leans positive despite a few notable challenges.

Jasper pricing

Jasper offers a range of plans to suit different needs, from individual creators to large enterprises. The pricing is structured to offer flexibility based on the level of features and the number of users required. Here’s a breakdown of their pricing plans:

Feature Creator Pro Business
Price (Monthly) $49/month/seat $69/month/seat Let’s talk
Price (Monthly price if paid yearly) $39/month/seat $59/month/seat Custom pricing
User Seat 1 user 1 user, add up to 5 Large teams
Brand Voices 1 3 Custom
Knowledge Assets Not included 10 Unlimited
AI Image Generation Tools Not included Included Included

User reviews

There are no reviews yet. Be the first one to write one.

Jasper FAQ

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18

4.8 (7)

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About the author

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M. Kooiker

As an experienced online marketeer with a longstanding interest in AI, I've immersed myself in the latest AI advancements in recent years. Passionate about innovation, I actively test AI tools and dedicate myself to guiding users in selecting the right technology. My mission is to connect people with cutting-edge AI solutions.