The AI Reports

Synthesia

What is Synthesia?

Synthesia leverages AI to facilitate the creation of professional videos that incorporate AI avatars and voiceovers. It enables video production in multiple languages, catering to diverse audiences globally.

The platform simplifies video editing with a user-friendly interface, negating the need for advanced editing skills or professional equipment, which is especially beneficial for businesses and educational content creators.

With features such as customizable video templates, text-to-speech conversion, and voice cloning, Synthesia streamlines the video production process, making it more efficient and cost-effective.

M. Kooiker

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Synthesia use cases

  • 1. A company developing training videos with localized voiceovers for international employees.
  • 2. A marketing team creating product explainer videos without hiring actors.
  • 3. An educational institution producing e-learning materials with diverse AI avatars.
  • 4. Customer service managers turning dense knowledge base articles into user-friendly videos.
  • 5. Sales trainers enhancing their materials with engaging AI-narrated content.

Synthesia functionalities

  • AI Avatars: Diverse character selection
  • AI Voices: Multilingual voice generation
  • Video Templates: Pre-designed for various uses
  • Custom Avatars: Personalized avatar creation

Pros and Cons

Pros

  • Time-saving video production
  • Cost-effective content creation
  • Accessibility across 120+ languages
  • No special equipment or filming needed

Cons

  • Limited creative control compared to traditional video production
  • AI-generated content may lack the nuance of human-made videos
  • AI voices may not suit every brand’s tone
  • Custom avatars and voice cloning may incur additional costs

Synthesia pricing

Feature NameStarterCreatorEnterprise
Monthly Price$29/month$89/monthCustom pricing
Monthly Price if paid yearly$22/month$67/monthCustom pricing
Video Minutes per Month/Year10 min/month (120 min/year)30 min/month (360 min/year)Unlimited
AI Avatars70+90+140+
Languages and Voices120+120+120+

Synthesia reviews

4.1

Based on 672 reviews online

Users generally appreciate Synthesia for its straightforward use and the appealing results one can achieve with its avatars, notably for creating diverse and engaging content effectively and affordably. This ease and efficiency make it a go-to for individuals and smaller entities looking to produce quality videos on a budget.

The platform isn’t without its flaws. A common concern among users is the clarity of instructions, with some features described as hard to grasp. The absence of responsive customer support and limitations in avatars and voice options within videos are additional points of contention. Furthermore, restrictions on video length across different account tiers are seen as a significant limitation for creating extensive content.

Adjusting to Synthesia involves overcoming a learning curve, including dealing with erratic video processing times and typographical errors. While these issues denote areas for improvement, they seem to be taken in stride by many users who value the overall benefits and potential of the platform.

The consensus suggests that despite some operational and support-related challenges, Synthesia is seen positively by its user community. The platform’s advantages in facilitating accessible, cost-effective video production generally eclipse its shortcomings, leading to a predominantly favorable outlook from its users.

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About the author

M. Kooiker

M. Kooiker

As an experienced online marketeer with a longstanding interest in AI, I've immersed myself in the latest AI advancements in recent years. Passionate about innovation, I actively test AI tools and dedicate myself to guiding users in selecting the right technology. My mission is to connect people with cutting-edge AI solutions.